Replacing the CEO is one aspect of the succession plan for Dominik Müser that was put together some time ago, according to Karlie. Müser will leave following the restructuring and integration of the company into the Beeztees Group. In between, according to Karlie, the company Best Quality Pet Product has entered into a strategic alliance with a long-standing supplier, thereby securing the supply of goods and innovative power for a substantial part of the assortment.
The new CEO and his team will also receive support from his sister Guusje van Riel in assortment and procurement, Jacco Buijs in marketing and Edwin Janssen in the finance sphere. This Beeztees management team has been working successfully together for several years.