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The upcoming Global Pet Expo is expected to feature more than 3 000 product launches and nearly 300 first-time exhibitors, according to the two organisers, the American Pet Products Association (APPA) and the Pet Industry Distributors Association (PIDA). More than 1 000 manufacturing businesses from around the globe will be in attendance, each of them with a fresh take on the one-of-a-kind pet products that help make up the booming 72.56 bn dollar pet supplies industry of today. The exhibitor space will comprise more than 360 000 net square feet (about 334 000 m2).

To help qualified buyers and media navigate the massive show floor and make the most of their time, the Global Pet Expo designates speciality sections throughout the show floor including Natural Pet, Boutique, Everything Aquatic, and What's New!. The Global Pet Expo has a strict qualification process, ensuring that buyers are attending this show to make purchasing decisions and place orders with exhibitors.
More than 1 000 new product entries are expected in the highly-anticipated New Products Showcase, offering attendees an exclusive, inside look at the newest pet products before they hit the market. Taking up 45 000 square feet (over 4 500 m2) on the show floor, this hot spot recognises the industry's most innovative new products and point-of-purchase displays. The New Products Showcase "Best in Show" awards are the most coveted awards given in the industry. Winners will be announced on Thursday, 27 February at the 10th Annual New Products Showcase Awards presentation. In order to be eligible to win, products must be entered in the New Products Showcase.

Also contributing to the diverse and dynamic offerings available at the Global Pet Expo, attendees can attend free educational seminars organised by the Global Pet Expo Academy. Managed by PIDA, last year's Academy featured 12 speakers who provided 37 hours of invaluable retailer education on topics such as marketing, merchandising, customer service and the hottest topics on using social media and embracing social responsibility. Proving to be a huge success, the seminars attracted 1 900 attendees.
A media-exclusive press conference will take place on site on Thursday, 27 February, at which APPA CEO Steve King will provide attendees with an important insight into what to expect from the pet product industry in the coming year in addition to the latest industry news.