Petzoo is situated in an affluent business district in Shanghai on the busy Hongxu Road. It aims to offer its clients a range of professional services to cover a pet's every need. The store has a wide selection of pedigree cats and dogs for sale, all of which have been examined by a vet. They are kept in nicely designed enclosures with plenty of opportunities for play and regular exercise outside. The contrast between these animals and the mangy, neglected puppies sold by shady dealers for a pittance in the city's various markets is all too obvious.
Over 35 000 products
According to Petzoo, the store stocks over 35 000 products, from pet food to care products and pet accessories. The range includes virtually all the main brands prominent in the international market and Chinese brands tend to be in the minority. Petzoo reportedly works with 300 manufacturing companies and distributors of pet products, and all product categories in the pet sector are covered with the exception of aquatics. A wide range of accessories is presented in particular, appealing primarily to customers with money to spend who want to spoil their pets. Toys, blankets, beds and cushions, collars and leashes are all lavishly displayed. The owners of small dog breeds are a key focus, as evidenced by the large selection of dog apparel and grooming products.
Cat owners will also find plenty of items to take their fancy. Petzoo offers virtually every kind of cat litter currently on the market, and there's a huge selection of tray products for cats and scratching posts as well.
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Everything in its place
The retail area is spotless and everything is in its proper place. The floor gleams and the pet food products on the light-grey shelving are illuminated by additional spotlights as if they were valuable items of jewellery. Located to the rear of the sales floor is a large display enclosure for small mammals, something that is probably unique in Shanghai. Reptiles are also offered for sale in the store.
The proprietors of Petzoo consider it important not only to sell products but also to provide pet owners with useful tips and information for their hobby. Richly illustrated posters thus adorn the walls with advice on how to look after one's pet properly, and a wealth of information…