Expansion through export

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"We try to live by our philosophy, which is a commitment to 'Advancing Pet Health, Care and Behaviour' and this drives everything we do," managing director Michael Sinclair states. "When we combine this with good levels of service, great value pricing and technical back-up for our customers, we are privileged to enjoy long-lasting trading relationships and we look forward to supplying both new and existing customers in the future." The products include a range of pet healthcare lines, collars and leads, cat litter, small animal bedding and fish foods and water treatments for both aquarium and pond fish. The company operates from a purpose-built factory in Lincolnshire, employing three chemists together with a marine & freshwater biologist, who work on both research and development and quality control.Sinclair has two established brands under which all products are marketed: "King British" for aquatic products with a range of fish foods, water treatments and fish medicines for both indoor and outdoor fish and "Canac" for pet healthcare products, comprising a comprehensive range of flea and worming treatments. Also supplied under this brand is a range of pet accessories: leads and collars including the unique "Gentle Leader" headcollar, cat scratching posts, small animal bedding and safety products. "New products are being introduced on a regular basis, reflecting the ever-changing needs of today's pets and their owners," Michael Sinclair continues.Sinclair Animal & Household Care has been a private company for 4 years following a management buyout from its previous owners (William Sinclair Holdings plc). "Our staff are our most valuable asset," says Michael Sinclair. "We use our technical expertise and wealth of experience in the pet and aquatic sectors every day to develop premium products that offer real benefits to pets." The company is the largest manufacturer of OTC pet healthcare products in the U.K., supplying a range of flea and worm control products along with health and hygiene products.Export sales have doubled in the past twelve months and now account for around 10 per cent of turnover of those products which can be exported. Sales director Stuart Hendry says: "We are well positioned to supply super premium own label pet and aquatic products and are already a leading supplier in the U.K." Having supplied in excess of 30 countries, Sinclair is now looking for new partners in Europe and other…