Purina is cooperating with the UK company Zigzag to offer busy dog owners in the USA customised puppy training lessons. “The Zigzag puppy training programmes are tailored to the respective owner based on age, breed and the dog’s environment,” says the company. The app is intended to complement Purina’s growing list of expert-created content, tools and technologies for assisting pet owners with care, feeding and looking after their dogs and cats.
Zigzag entered the UK market in 2021 and offers lessons enabling pet owners to incorporate effective and relevant training and enrichment activities into the daily life of puppies during this critical life phase. Zigzag, powered by Purina, can be downloaded from the App Store and Google Play Store and offers various subscription options as well as a free test phase.