Supreme targets export business

Supreme Petfoods is targeting the international market. The company has appointed John Sars as its first international sales manager. Sars was previously the international sales manager for I.P.T.S. His new role as export manager for Supreme sees him taking responsibility for forging relationships with distributors in new territories, as well as providing increased support to existing overseas customers. He is based at Supreme’s offices in the Netherlands. Managing director Chris Childs said: “John’s extensive experience in the European and African pet accessories markets will prove invaluable in helping Supreme to achieve its international ambitions.”