In Hall 2.2 Koelnmesse and the publishers Verlag Rottwinkel-Kröber will be presenting the most attractive new products of the International Equestrian Centre for the coming season. An expert jury consisting of representatives from trade and industry will again be judging the most innovative products, this time in six categories: riding attire, shoes and boots, horse care and nutrition, saddles, Trense & Co., accessories for the horse and “other innovations”. All International Equestrian Centre exhibitors have the chance to present an innovative product in each category free of charge. Technology, design, ergonomics and improved environmental compatibility have been cited as the judging criteria. The prizes will be awarded on 4 September in the innovation forum. Over 350 companies from 25 countries are exhibiting at Spoga 2005.