While pet population estimates amid pandemic, economic, and job market disruptions are necessarily tentative, Packaged Facts currently projects 4 per cent growth in the pet ownership household base in 2020. This growth will bring the total number of pet-owning households in the US to nearly 71 mio.
Packaged Facts expects robust growth in the number of dog-owning households as well as cat-owning households, who in combination make up 96 per cent of pet-owning households overall. Currently, by type of pet, 39 per cent (49 mio) have pet dogs, up from 36 per cent in 2009. That percentage gain, compounded by incremental population gain, has been a major driver of pet market growth over the last decade.
In turn, 24 per cent (30 mio) have pet cats, with household ownership for cats hovering around that range over the last decade. Roughly a tenth of American households have pets other than dogs or cats - including pet fish, birds, reptiles, hamsters, and rabbits. This represents roughly 19 per cent of pet-owning households overall, or nearly 13 mio.