“Zoomark International 2007 will be bigger and easier to get to, this year,” was the message from the organisers in the run-up to the show. This biennial event will be distinguished by important innovation regarding the products exhibited – the broadest spectrum of the world industry in the field of food, comfort articles, hygiene and care products, grooming devices and services for pets – and by organisational aspects. The increased exhibition area, which has grown to 45 000 m², and the improved functionality of the single level visit route facilitate a more advanced exhibition layout. The exhibition panorama finds its focus in the Novelty Showcase, which welcomes visitors with a complete overview of the new proposals. PET in Europe will be present in hall 21, stand B-56.