Record participation

Iberzoo Propet concluded its eighth edition at the end of February with a record participation at the Ifema Madrid: A total of 21 612 pet sector professionals visited the Feria Internacional para el Profesional del Animal de Compañía (Pet Industry International Trade Fair) to see the latest innovations from 281 companies – 33 per cent more than at the previous event in 2024. The exhibition hosted 213 Spanish companies (up 25 per cent) and 68 foreign companies (up 71 per cent) from 12 countries on a gross exhibition area of 22 000 m² and a net area of 9 855.5 m².

Iberzoo Propet aligns with the objectives of the directorate general for animal rights, part of the Ministry of Social Rights, Consumer Affairs, and the 2030 Agenda, which had an active presence at the fair promoting animal protection and welfare. Iberzoo Propet once again showcased the profile of an industry made up of 10 188 companies and 7 021 clinics, which last year turned over 2.863 bn euros, an increase of 9.2 per cent compared to 2023, and created 44 500 direct jobs.

The 15 mio dogs and cats have a growing importance in Spain, which is closely aligned with the awareness of this matter observed in Spain’s neighbouring country, Portugal. In fact, according to a study 72 per cent of Portuguese people own a pet. The importance of the Portuguese market to the national industry is also notable: This was the reason behind Iberzoo Propet inviting Portugal as its first-ever guest country.

The Forum was attended by over 500 professionals, who participated in several round tables discussions and presentations delivered by 31 speakers during the three days of Iberzoo Propet. Other activities were the exhibitors’ scientific presentations and dog grooming demonstrations, among others. There were also talks with advice on how to manage a pet business or how to achieve a profitable business.

Meanwhile, the Spanish Association of Pet Product Distributors (AEDPAC) convened “The Forum of Industry and Commerce in the pet sector in Spain”, where topics such as whether Spain is a “pet-friendly” country were on the table; an analysis of global trends shaping the development of the international pet care market; new diets for companion animals; the importance of CSR policies for brands in the sector; and the impact of the Medicines Law on the development of the veterinary field, among others.

After this successful edition of the trade fair the ninth edition of the Iberzoo Propet will be held from 11 to 13 March 2026.