Small animal hygiene with added value

JRS promises pet hygiene by experts, using its special knowledge to turn plant raw materials into high-quality products in the latest, environmentally compatible production processes. The portfolio of JRS, the J. Rettenmaier & Söhne group of companies, includes Cat's Best, Europe's number one eco cat litter, Dog's Best, the convenient canine hygiene solution, TierWohl for the perfect horse bedding and Chipsi, the comprehensive small animal range for rodents, birds and exotic species.

The special JRS know-how relating to pets and JRS plant fibre technology generate individual product solutions offering added value for species-specific pet hygiene. A range that combines a host of special products with particular functional properties for rodents and small animals forms the basis for advice tailored to an owner's individual requirements. Plant raw materials are converted into high-yield brands with multiple benefits at JRS, helping to increase trust and customer loyalty as well as increasing profit margins.
The JRS added-value products in the Chipsi competence range underpin an effective sales strategy to counter the unimaginative monotony of wood shavings and a growing price decline. Chipsi Ultra Hygiene-Flips and Chipsi Super Snake Fine Granulate, for example, are both high-profit premium litter with unique features. Chipsi Snake is a soft, efficient special litter for snakes, made from the finest softwood flakes. Chipsi Sunshine Organic Meadow Hay, a product certified with the German bioseal, is a nutritious single food that satisfies the highest environmental standards and covers pets' needs perfectly.
JRS Advanced Pet Hygiene Technologies are based on sophisticated technology, namely the unique JRS plant fibre technology. JRS is the world market leader in the production of natural, functional fibre materials. It has been developing innovative plant fibre technologies successfully for years and transferring this know-how to JRS pet hygiene products. The result is maximum absorption, odour binding and economical usage along with a high degree of hygiene, comfort, compatibility and sustainability.

Responsible interaction between nature and technology creates the optimum conditions for species-specific, efficient pet care. Only selected high-grade, renewable raw materials from native forestry are used by pet hygiene specialist JRS. The pet hygiene products with their unique functionality offer a…