Mad? BugBell calls it a stroke of genius. With BugBell’s terrine, you can transform a dry flake mix into wholesome moist food in an instant. To do this, just add water to the mixture in a paper cup prior to consumption. This saves considerably on weight, space and unpleasant smells – you only mix the amount your pet requires at the time. The future-oriented product solution is hypoallergenic, highly digestible and naturally devoid of colourings, sugar and cereal.