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A fair growing with the market

Full stands, satisfied exhibitors, a good atmosphere – Petindex got a further lift in the second year following its merger with the Glee garden show

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Outside France and Germany, the UK is one of the leading sales markets in Europe for pet products. What makes this market so attractive to many international companies is the comparatively good economic situation in Britain, combined with the enthusiasm of the British for their pets. Suppliers of expensive products in particular, who have reached the limits of their growth in a Central Europe mired in economic difficulties, have thus enjoyed buoyant sales in Great Britain in recent years.
Its first outing at Petindex: Italian aquatic products company Hydor.
This year Petindex benefited once again from the continuing growth in the British pet sector. Compared with last year, the show again increased in size, with around 280 exhibitors. All the main suppliers presented themselves to their customers, with a few exceptions. Most of them welcome the merging of Petindex and Glee, as it affords them a better opportunity for establishing contact with garden centre groups that stock pet product ranges.
One of the leading British aquatics companies: Arcadia.
The leading British manufacturers were out in force at the show, many of them with imposing stands, like Interpet, Armitage, Oasis and John Allan. Many international companies with subsidiaries in the UK were likewise in attendance in Birmingham, above all pet food suppliers Hill’s Pet Nutrition, Royal Canin/James Wellbeloved, Mars (exhibiting only its aquatic product range) and for the first time Iams Pet Food, with a comparatively modest stand. From Italy, the aquatics company Hydor was exhibiting for the first time at Petindex alongside compatriots Ferplast and Marchioro. A number of companies from Germany and the Benelux countries that are active in the UK market were also present.
Oase at Glee Petindex.
Firms involved in the pond segment, which continues to flourish, occupied a substantial area, and no wonder: Great Britain is one of the leading and most coveted markets in this segment, explaining why the stands of the leading suppliers were strikingly grand.
Italian company Marchioro presented both its garden and pet product range.
Most exhibitors appeared extremely satisfied with the way the show went. The organization was commended by most as highly professional, attendance levels on all three days were pleasing and the atmosphere left nothing to be desired. The next Glee Petindex will be held from 19 to 21 September 2004.
A leading player in the cat litter business  in Britain: Pettex.
Ferplast had a large…
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