The five companies nominated as candidates for the PET worldwide Best Newcomer Award 2024 have been chosen. The nominees for the award are: Fiboo (Poland), Just Russel (Belgium), Mammaly (Germany), The Better Cat (Germany) and The Pack (Great Britain). They are featured below. 

With the international competition it is staging for newcomers, PET worldwide aims to offer a platform for young companies with innovative ideas to get themselves known in the pet sector. And the trade magazine appears to have hit the jackpot by introducing this award, because over 30 applications had been submitted by companies across Europe by the time the deadline for entries arrived. 

The editorial team of PET worldwide then had the tricky task of selecting five nominees from the submissions. These five will have an opportunity to present themselves and their products/services to a large audience in five-minute live pitches in each case at the International Pet Conference in Brussels. The winner will then be presented with the PET worldwide Best Newcomer Award on the first day of the conference. It will fall to PET worldwide readers, who will vote online, and delegates to the International Pet Conference to decide which company will win the award, with each voting element being taken into account equally in the final decision.

Which company will be the PET worldwide Best Newcomer 2024? This online poll will contribute 50 per cent of the vote to decide the outcome. The other 50 per cent of the votes will come from those attending the International Pet Conference in Bologna on 16 and 17 October.

All readers who work in the pet sector and can prove this with their website can take part in the vote. Votes by consumers will not be counted, nor may the nominated companies participate in the vote.

As a thank you, we will raffle off a package of wine from the German wine region of Baden among the voting participants.